7 Key Lessons A Startup Can Learn From Shark Tank Success Stories


Shark Tank is a reality television show where entrepreneurs pitch their businesses to investors (Sharks) to seek funding and guidance. The show has amassed a loyal fan base and has been made in different countries, while the format has remained the same all throughout. The third season of Shark Tank India is currently streaming, and the magic is being spelt out for all aspiring entrepreneurs nationwide. 

This show is nothing less than a beacon of hope and inspiration for so many people! With the advent of start ups and disruptive business ideas, the market has become very receptive to a novel perspective towards social and economic causes. By offering a platform where innovative ideas can turn into successful businesses, Shark Tank has emerged as a coveted platform for startups across the globe. 

If you are starting a new business or wish to scale up your existing business to great heights, you have come to the right place. In this blog, we shall talk about five key inferences that every startup can draw from Shark Tank's success stories.

Shark Tank Lessons for Startups 


According to the format of the show, entrepreneurs have to pitch their business ideas to a panel of investors/Sharks, who, in turn, offer valuable insights, recommendations and even investments.  All these resources become a yardstick for startups to succeed in the business world. We have put together a list of key takeaways for your reference: 

  • Be Thorough With Your Pitch

Your pitch is the most important point of contact between your business and the investors, and also the audience. An articulate pitch will capture the Sharks’ attention, but you have to know your pitch and your business at the back of your hand to arrest that attention. Any ambiguity or confusion can come off as very off-putting to the investors. The sole focus of your pitch should be to present your unique value proposition in a crisp, engaging and concise way.

  • Numbers 

Investors are keen on gauging your financial viability and ensuing growth potential. If you are starting a new business and wish to get funding for the same from the Sharks, you must be prepared to answer questions about revenue, market projections, 5-year plans etc. An inability to spell out the numbers in front of the investors can have a detrimental effect on the result of your pitch. 

  • Resilience 

When you present your pitch in Shark Tank, mentally prepare yourself for rejection. A proposal is an added bonus, but the chance to exhibit your passion towards your work and brand vision in front of investors and a national audience is also priceless. No matter what the result is, startups should remain resilient and steadfast in their brand vision. In fact, feedback should be used constructively to polish the business model and elevate its viability. 

  • Focus On Your USPs

To stand out from the competition, startups should harness the power of what sets their product or service apart from others. Intimate the investors and audience about what makes you unique and why you should be chosen over competitors.

  • Be Open To Feedback

Investors are appreciative of entrepreneurs who receive feedback and show a willingness to learn. Startups should accept constructive criticism and be keen to adapt and improve.

  • Team Effort

The quality and expertise of your team are also attractive points for investors as they often try to understand the competency and skill of the team as much as the idea itself. Work on having a talented and dedicated team with skills that complement your business. This can be a positive stimulus to drive your business forward.

  • Execution

A good idea is as desirable as its pitch! Startups should put together a clear plan for putting forth their idea of how their product or service can disrupt the market and achieve their business goals. A clear execution plan can increase your chances of bagging investments and being successful. 

The above-stated Shark Tank lessons personify the innovation, creativity, and resilience of entrepreneurs who dared to dream big and defied all odds to chase those dreams. If you are thinking about starting a startup, embrace these lessons to chart out your own path to success while being well-equipped with the right knowledge and strategic prowess. So, take inspiration from the experience and triumphs of those who have pitched on the Shark Tank stage and reaffirm that perseverance and ingenuity can turn even the impossible into possible. House Of Chikankari was amongst the best Shark Tank pitches on Season 2, and the sharks were mighty impressed by their business intent, vision, mission and execution. Consequently, the indigenous brand walked away with Rs 75 Lakhs investment from Peyush Bansal and Aman Gupta for a 3.75 per cent stake in the company.

Frequently Asked Questions On Shark Tank Lessons

Q. How does Shark Tank help entrepreneurs?

A: Shark Tank provides a platform for entrepreneurs where they can pitch their business ideas to a group of seasoned investors known as "sharks." Impressive pitches can result in investments, mentorship, and enhanced customer exposure. All this can significantly accelerate the growth trajectory of a startup.

Q. Can you learn from Shark Tank?

A: Yes. Shark Tank offers some insightful and valuable lessons not just for the entrepreneurs who participate in the show but for everyone who watches this show as well. From understanding the power of a compelling pitch to knowing your business model inside out, there are many lessons to be learnt from the many business stories showcased on this platform.